Get Started with the Bitly Free Google New URL Shortener for Enhanced Digital Marketing Efficiency

Published on September 15, 2023

Google has introduced a range of exciting new features for users, and one tool that can help you make the most of these updates is Bitly. With Bitly, you can easily share and track your links, ensuring that your online presence aligns with the latest Google features.

Bitly is a powerful link management platform that allows you to shorten URLs, customize links with your own branded domain, and gain valuable insights into link performance. Whether you're a seasoned marketer or just starting out, integrating Bitly with Google's new features can take your online presence to the next level.

By combining Bitly with Google's new features, you'll be able to effectively optimize your digital marketing campaigns. With the ability to shorten links, create custom branded links, and track click data, you can gain a deeper understanding of your audience and identify the most effective strategies for driving traffic and engagement.

Bitly Account Setup

To get started with Bitly, follow these simple steps to set up your free account:

Step 1: Sign up

Visit the Bitly website and click on the "Sign up" button. You will be asked to provide your email address and create a password for your account.

Step 2: Verify your email

After signing up, you will receive an email from Bitly with a verification link. Click on the link to verify your email address and activate your account.

Step 3: Explore the new features

Once your account is set up and verified, you can start exploring all the new features that Bitly has to offer. These features include customizable short links, link analytics, and campaign tracking.

Step 4: Create your first short link

To create your first short link, simply paste the long URL into the Bitly dashboard and click on the "Shorten" button. Bitly will generate a unique short link that you can use to share your content.

Step 5: Monitor your link performance

Bitly provides detailed analytics that allow you to track the performance of your short links. You can see how many clicks your links receive, where the clicks are coming from, and other valuable insights.

Step 6: Integrate Bitly with Google's new features

Take advantage of Bitly's integration with Google's new features such as Campaign Manager or Google Analytics. This will enable you to track the performance of your Bitly links directly in these platforms.

By following these steps, you can quickly set up your Bitly account and start taking advantage of all the new features it has to offer. Get started for free today!

Link Shortening Basics

With the new Bitly Free option, users can now easily shorten long URLs into shorter, more manageable links. This is especially useful when sharing links on social media platforms or in email campaigns, where character limitations may apply.

When you shorten a URL with Bitly, it also provides you with analytics and tracking features. This allows you to monitor how many times your link has been clicked, where the clicks are coming from, and other valuable data to help you optimize your marketing strategies.

Using Bitly Free is straightforward. Simply copy the long URL you want to shorten and paste it into the provided space on Bitly's website or app. Bitly will create a unique shortened URL for you, which you can then use to share your content.

Benefits of Bitly Free:
1. Easy and quick URL shortening.
2. Analytics and tracking features to help you gain insights.
3. Customizable shortened URLs.
4. Ability to share shortened links across multiple platforms.
5. Free of charge.

With Bitly Free, you can make your long and cumbersome URLs more user-friendly, while also gaining valuable insights into your link performance. Get started today and take advantage of Bitly's incredible features!

Sharing Links on Social Media

Social media has become an essential part of our daily lives, and sharing links is a common practice among users. With the new features added by Google, sharing links on social media has become even easier and more convenient.

Creating Short Links

One of the key features of Bitly's free service for Google is the ability to create short links. These shortened URLs are perfect for sharing on platforms like Facebook, Twitter, Instagram, and more. Instead of posting long, cumbersome links, you can now share concise and eye-catching short links that are more visually appealing to your audience.

Customizing Link Previews

Another useful feature is the ability to customize link previews. When you share a link on social media, Bitly allows you to choose the image and title that appears as the preview. This allows you to optimize the visual representation of the link and attract more clicks from your audience.

Additionally, you can add your own branding to the link previews. By adding your company logo or a personalized image, you can further establish your brand identity and make your links more recognizable to your followers.

Tracking Link Performance

Bitly's free service also provides valuable insights into link performance. By tracking click data, you can see how many people have clicked on your shared links, where they came from, and even the time and date of the clicks. This data can help you analyze the effectiveness of your social media strategies and make informed decisions to improve your reach and engagement.

  • Share short and visually appealing links on social media platforms
  • Customize link previews to optimize visual representation
  • Add branding elements to make your links recognizable
  • Track link performance to analyze effectiveness of social media strategies

With these new features from Bitly and Google, sharing links on social media has never been easier. Start taking advantage of these free tools to enhance your social media presence and drive more traffic to your content.

Tracking Link Performance

With Bitly's free integration for Google's new features, you can easily track the performance of your links. By shortening your Google links with Bitly, you gain access to powerful analytics that allow you to monitor and measure the effectiveness of your marketing campaigns.

Bitly provides detailed click data, including the number of clicks, the geographical location of the users who clicked, and even the devices they used. This information is essential for understanding your audience and making data-driven decisions to improve your marketing strategy.

By analyzing the link performance, you can identify which campaigns are generating the most engagement and conversions. Additionally, you can compare the performance of different links to find out which messaging or calls-to-action are resonating best with your target audience.

Moreover, Bitly's integration with Google enables you to add UTM parameters to your shortened links, providing even more in-depth data. UTM parameters help you categorize and track your links, giving you insights into the specific sources and mediums that are driving traffic to your website.

To further enhance your tracking capabilities, Bitly's advanced features, such as branded domains and custom link tags, allow you to create unique, recognizable links that align with your brand and make it easier to track and analyze your marketing efforts.

In conclusion, with Bitly's free integration for Google's new features, you can gain valuable insights into the performance of your links and optimize your marketing campaigns for better results. Start leveraging the power of Bitly and Google today!

Customizing Shortened Links

With Bitly's free service, you have the ability to customize your shortened links for Google's new features. This customization allows you to create unique and memorable URLs that can enhance your brand or campaign. By personalizing your shortened links, you can make them more descriptive and engaging, giving your audience a better idea of what they can expect when they click on the link.

Integrating Bitly with Google Chrome

If you're using Google Chrome as your preferred web browser, you can easily integrate Bitly with it to enhance your web browsing experience. Bitly offers a seamless integration with Google Chrome, allowing you to quickly shorten URLs, track click data, and share links directly from your browser.

To get started, you'll need to install the Bitly Chrome extension. This extension is available for free on the Chrome Web Store and can be easily added to your browser with just a few clicks.

Installing the Bitly Chrome Extension

  1. Open Google Chrome and go to the Chrome Web Store.
  2. Search for "Bitly" in the search bar.
  3. Click on the Bitly Chrome extension from the search results.
  4. Click the "Add to Chrome" button.
  5. Confirm the installation by clicking "Add extension" in the pop-up window.

Once the Bitly Chrome extension is installed, you'll see a small Bitly icon in your browser's toolbar. Clicking on this icon will open the extension and allow you to access all of Bitly's features without leaving your current webpage.

Using the Bitly Chrome Extension

The Bitly Chrome extension provides several useful features that can enhance your web browsing experience:

  • URL Shortening: With just one click, you can quickly shorten the current webpage's URL using Bitly's shortened link.
  • Click Analytics: The extension provides real-time click data for the shortened links you've created, giving you insights into how your links are performing.
  • Sharing Options: Easily share shortened links via social media platforms, email, or copy them to your clipboard for later use.
  • Customization: Customize your shortened links with memorable and branded domains to create a consistent online presence.

Integrating Bitly with Google Chrome allows you to quickly and efficiently manage your links, track their performance, and share them with others, all without ever leaving your browser. Upgrade your browsing experience with the free Bitly Chrome extension today!

Using Bitly on Mobile Devices

With Bitly's free service, you can easily manage and track your links across all devices, including mobile devices. The new features introduced by Google have made it even easier to use Bitly on the go.

When using Bitly on your mobile device, you can shorten long URLs and create custom links with just a few taps. Simply open the Bitly app and paste the URL you want to shorten into the designated field. Bitly will automatically generate a short link for you.

Not only can you create short links on your mobile device, but you can also track their performance in real-time. Bitly provides detailed analytics, allowing you to see how many clicks your links receive, where your audience is located, and more. This data can be accessed right from your phone or tablet.

Customizing Your Bitly Links

Bitly also allows you to customize your links with unique, memorable names. This makes it easier for you to share your links and for your audience to remember them. Simply tap the "Edit" button next to your link in the Bitly app to customize the URL slug.

For example, if you are sharing a link to an article about free online courses, you can customize your Bitly link to something like "bit.ly/free-online-courses". This not only makes your link more meaningful but also increases its chances of being clicked by your audience.

Sharing Bitly Links

Once you have created and customized your Bitly link on your mobile device, you can easily share it with others. Bitly allows you to share your links via email, text message, social media, and more. Simply tap the share icon in the Bitly app to choose your preferred sharing method.

Additionally, Bitly provides an option to copy the link to your clipboard. This allows you to paste the shortened link wherever you need it, whether it's in a document, a social media post, or a messaging app.

Overall, using Bitly on mobile devices is seamless and user-friendly. The new features introduced by Google make it even more convenient to create, customize, and track your links on the go. With Bitly's free service, you can effectively manage your links and optimize your mobile sharing experience.

Bitly Free vs. Bitly Pro

When it comes to using Bitly with Google's new features, you have two options: Bitly Free and Bitly Pro. Both offer powerful link management capabilities, but there are some key differences to consider.

Bitly Free:

As the name suggests, Bitly Free is completely free to use. With Bitly Free, you can shorten and customize links, track click data, and access basic analytics. It's a great choice if you're just starting out and want to take advantage of Bitly's core features without any cost.

With Bitly Free, you can easily share shortened links on social media, in email campaigns, or anywhere else you want to track click data. You'll be able to see how many clicks each link receives, as well as the geographic location of those clicks. This can be valuable information for measuring the success of your marketing efforts.

Bitly Pro:

If you're looking for more advanced features and added control, you may want to consider Bitly Pro. With Bitly Pro, you'll have access to additional analytics, such as real-time click data and detailed audience insights. This can help you gain a deeper understanding of your audience and make more informed marketing decisions.

In addition to enhanced analytics, Bitly Pro also offers advanced link management features. You'll have the ability to customize the branding of your links with your own domain, creating a more professional and cohesive online presence. Bitly Pro also allows you to organize your links into bundles, making it easier to navigate and share multiple related links.

While there is a cost associated with Bitly Pro, many businesses find the additional features and control to be well worth the investment. Whether you choose Bitly Free or Bitly Pro, both options offer powerful link management capabilities that can help you optimize your online presence and track the success of your marketing campaigns.

Whichever option you choose, Bitly is a valuable tool for managing and tracking links, especially when paired with Google's new features. Give it a try and see how it can benefit your online presence.

Advanced Analytics with Bitly

With Bitly's free plan, you can take advantage of advanced analytics to gain valuable insights into your link performance. Whether you're a marketer, business owner, or social media manager, these analytics can help you make data-driven decisions and optimize your strategies.

Analytics Description
Clicks Track the number of clicks your shortened links receive.
Referrers Identify the sources of traffic that are driving clicks to your links.
Devices See which devices users are using to access your links (desktop, mobile, or tablet).
Locations Discover the geographic locations of your link clicks.
Engagement Measure the level of user engagement with your links, such as time spent on page and bounce rate.

These advanced analytics provide you with the data you need to understand your audience better and optimize your marketing efforts. By tracking the performance of your links across various metrics, you can make informed decisions and adjust your strategies accordingly.

Whether you're looking to measure the success of a marketing campaign, track the effectiveness of social media posts, or analyze the performance of your website, Bitly's advanced analytics can provide you with the insights you need to drive meaningful results.

Optimizing Bitly Links for SEO

When it comes to optimizing your website for search engines, every little detail counts. This includes optimizing your Bitly links for SEO. Bitly, the popular URL shortening service, can be a valuable tool in your SEO arsenal, helping you improve your website's visibility and increase organic traffic.

One of the key benefits of using Bitly links for SEO is that they are trackable. This means you can easily measure the performance of your links and make data-driven decisions to improve your SEO strategy. Bitly provides valuable insights such as click-through rates, referral sources, and user locations, which can help you identify which links are driving the most traffic to your website.

In addition to tracking, Bitly also allows you to customize the URLs for your links. Instead of using long, unwieldy URLs, you can create short and memorable links that are easier for users to remember and share. This can help improve the click-through rates of your links, as well as enhance your brand recognition and visibility.

When creating Bitly links for SEO, it's important to include relevant keywords in the link itself. This can help search engines understand what your content is about and improve the chances of your links appearing in relevant search results. For example, if you are sharing a blog post about "free Google tools", consider creating a Bitly link with the keyword "free-google-tools" to optimize its SEO value.

Furthermore, it's essential to include descriptive anchor text when sharing your Bitly links on other platforms. The anchor text acts as a brief description of the content users can expect to find when they click on the link. By using keywords and relevant phrases in the anchor text, you can further optimize your Bitly links for SEO.

Lastly, don't forget to regularly analyze and optimize your Bitly links. Pay attention to the performance metrics provided by Bitly and use this data to refine your SEO strategy. Experiment with different keywords, anchor texts, and sharing platforms to determine what works best for your website.

In conclusion, optimizing Bitly links for SEO can have a positive impact on your website's visibility and organic traffic. By taking advantage of the tracking and customization features offered by Bitly, as well as incorporating relevant keywords and anchor texts, you can improve the SEO value of your links and ultimately boost your website's performance in search engine rankings.

Creating and Managing Bitly Campaigns

In order to best utilize the features provided by Bitly Free for Google's new platform, it is important to understand how to create and manage Bitly campaigns. A Bitly campaign allows you to easily track and analyze the performance of your links, giving you valuable insights into your audience and their interactions with your content.

Creating a Bitly Campaign

To create a Bitly campaign, follow these steps:

  1. Sign in to your Bitly account or create a new one if you don't have an account yet.
  2. Once signed in, click on the "Create" button in the top navigation menu.
  3. Choose the option "Campaign" from the dropdown menu.
  4. Enter a name for your campaign and choose a suitable group for it.
  5. Click on the "Create" button to generate your campaign.

After creating your Bitly campaign, you can start adding links to it. Simply paste the desired URL into the "Paste a URL or type a keyword" field and click on the "Save Link" button. You can add multiple links to a single campaign and easily manage them from the Bitly dashboard.

Managing Bitly Campaigns

Once you have created a Bitly campaign, you can effectively manage it using the various features available. Some of the key features include:

  • Viewing analytics: Bitly provides detailed analytics for each link in your campaign, allowing you to track metrics such as clicks, referrers, and geographic location of the audience.
  • Editing links: You can update the destination URL or customize the shortened link for each campaign to better suit your branding needs.
  • Organizing campaigns: Bitly allows you to create groups to organize your campaigns, making it easier to navigate and manage a large number of campaigns.
  • Sharing and collaboration: You can share your campaigns with team members, allowing them to view and manage campaigns collaboratively.

By effectively creating and managing your Bitly campaigns, you can optimize your link tracking and gain valuable insights into the performance of your content. This, in turn, enables you to make data-driven decisions and improve your marketing strategies.

Feature Description
Viewing analytics Detailed metrics on link performance
Editing links Customize destination URL and shortened link
Organizing campaigns Create groups for easy management
Sharing and collaboration Collaborate with team members

Take advantage of the powerful features offered by Bitly Free for Google's new platform to enhance your link tracking capabilities and drive better results for your campaigns.

Bitly Link Metrics and Reporting

One of the key features of Bitly is its powerful link metrics and reporting capabilities. By using Bitly for your Google account, you can access detailed data about how your links are performing and track their success.

When you shorten a link with Bitly, it automatically generates a unique link that tracks all incoming clicks. This allows you to see how many people clicked on your link, where they came from, and when they clicked. With this information, you can gain valuable insights into your audience and use it to optimize your marketing efforts.

Bitly's reporting tool also provides an overview of your link's performance over time. You can see how many clicks your link received each day, week, or month, and compare it to previous periods to spot trends and patterns. This data can help you understand what content or campaigns are driving the most traffic and adjust your strategies accordingly.

In addition to click data, Bitly also provides information about the devices and platforms used to access your links. This allows you to optimize your links for different devices and ensure that they are compatible across various platforms.

With Bitly's link metrics and reporting, you can easily track the success of your Google-related links and make data-driven decisions to improve your marketing performance. Best of all, these features are available for free, so you can start using them right away without any cost.

Bitly Branding and Custom Domains

As a Bitly user, you have the option to customize your links and add your own branding. With Bitly Free for Google's new features, you can create custom domains to make your links more personalized and professional.

When you create a custom domain, you can use your own brand name or company name as the domain for your links. This not only helps to establish your brand identity, but also makes your links more trustworthy and recognizable to your audience.

How to Set Up a Custom Domain

Setting up a custom domain is easy with Bitly Free for Google. Simply go to your Bitly account settings and navigate to the "Branding" section. Here, you can enter your desired domain name and follow the instructions to configure your DNS settings.

By setting up a custom domain, you can create shortened links that include your brand or company name, making them more memorable and professional. This can also help to increase click-through rates and boost your overall link engagement.

The Benefits of Custom Domains

Utilizing custom domains with Bitly Free for Google's new features offers several benefits for your brand:

  • Increased brand visibility: By using your own custom domain, you can reinforce your brand identity and increase brand recognition.
  • Improved click-through rates: Custom domains make your links more trustworthy, which can lead to higher click-through rates and increased traffic to your website.
  • Enhanced link tracking: Bitly provides detailed analytics and insights for your custom domain links, allowing you to track their performance and optimize your marketing strategies.
  • Seamless integration: Bitly's custom domains seamlessly integrate with Google's new features, allowing you to leverage the power of both platforms for your marketing campaigns.

Take advantage of Bitly Free for Google's new features and create custom domains to enhance your branding and make your links stand out. Start using Bitly today to elevate your link management and improve your overall marketing efforts.

Bitly Link Retargeting

With Bitly's free link retargeting feature, you can enhance your Google's new features and drive greater engagement with your audience. By retargeting your Bitly links, you can effectively reach out to users who have previously interacted with your brand, increasing the chances of conversions and sales.

Using Bitly's powerful analytics dashboard, you can easily track the performance of your retargeted links and gain insights into user behavior. This data can be used to optimize your marketing strategies and improve your overall campaign effectiveness.

With Bitly's integration with Google's new features, you can seamlessly retarget your links across various platforms, including Google Ads, Google Analytics, and Google Tag Manager. This integration allows you to leverage the power of both Bitly and Google to maximize your marketing efforts.

Additionally, Bitly's link retargeting feature enables you to create custom audiences based on user behavior. You can target users who have clicked, shared, or engaged with your links in specific ways, allowing for more personalized and effective targeting.

By utilizing Bitly's link retargeting feature, you can take your marketing campaigns to the next level and unlock the full potential of your free Bitly account. Start retargeting your links today and see the difference it can make for your brand's online presence and performance.

Bitly Security and Privacy Features

Keeping your valuable data secure and your privacy protected is a top priority at Bitly. With our new features now available on Google, you can rest assured that your information is in safe hands.

  • Password Protection: Bitly offers password protection for your links, ensuring that only authorized individuals can access them. This helps to prevent unauthorized sharing and ensures that your sensitive information remains private.
  • Link Expiration: With Bitly, you have the option to set an expiration date for your links. This feature is particularly useful when sharing time-sensitive information or when you want to limit access to the content after a certain period of time.
  • Account Privacy Settings: Bitly allows you to customize the privacy settings for your account. You can choose to keep your account private or make it public, depending on your needs. This gives you full control over who can see your links and click on them.
  • Two-Factor Authentication: With Google's new features, Bitly now supports two-factor authentication. This adds an extra layer of security to your account by requiring a second form of verification, such as a unique code sent to your mobile device, in addition to your password.
  • Link Analytics Privacy: Bitly understands the importance of protecting the privacy of your link analytics. Our platform ensures that only you have access to the detailed information about who is clicking on your links, keeping your data confidential.

These security and privacy features offered by Bitly for Google's new features provide you with peace of mind, knowing that your information is safe and your privacy is respected. So go ahead and get started with Bitly today!

Question-answer:

What are the new features of Bitly for Google?

The new features of Bitly for Google include branded short links, analytics, and integrations with Google's marketing tools such as Campaign Manager, Campaign Manager 360, Display & Video 360, and Search Ads 360.

How can I get started with Bitly for Google?

To get started with Bitly for Google, you can sign up for a free account on the Bitly website and then connect your Google account to Bitly. Once connected, you can start creating and sharing branded short links and access the analytics and integrations.

Why should I use branded short links?

Branded short links can help you establish a consistent and recognizable brand identity in your online marketing efforts. They also offer a more professional and trustworthy appearance compared to generic short links.

Can I track the performance of my short links with Bitly for Google?

Yes, with Bitly for Google, you can track the performance of your short links using the analytics feature. This allows you to see how many clicks your links are getting, where the clicks are coming from, and other valuable data.

What other benefits does Bitly for Google offer?

In addition to branded short links and analytics, Bitly for Google also offers integrations with Google's marketing tools. This allows you to seamlessly integrate your short links into your Google advertising and marketing campaigns for a more streamlined and efficient workflow.

What are the new features of Bitly for Google?

The new features of Bitly for Google include the ability to create custom short links directly from Google Chrome, real-time link analytics for Bitly links in Google Analytics, and the ability to manage Bitly short links directly from the Google Apps/G Suite dashboard.

How can I create custom short links from Google Chrome?

To create custom short links from Google Chrome, you can install the Bitly extension for Chrome from the Chrome Web Store. Once installed, you can simply right-click on any webpage or link and select "Bitly" from the context menu to create a shortened link.

Can I track the performance of Bitly links in Google Analytics?

Yes, you can track the performance of Bitly links in Google Analytics. Bitly for Google's new features allow for real-time link analytics for Bitly links directly in Google Analytics. This means you can see how many clicks your Bitly links are getting, where those clicks are coming from, and other relevant data.

Is it possible to manage Bitly short links from the Google Apps/G Suite dashboard?

Yes, it is possible to manage Bitly short links directly from the Google Apps/G Suite dashboard. With Bitly for Google's new features, you can integrate Bitly with your Google Apps/G Suite account, allowing you to create and manage Bitly short links without leaving your Google Apps/G Suite environment.

Is Bitly for Google free?

Yes, Bitly for Google is free. The new features mentioned in the article, such as creating custom short links from Google Chrome and integrating with Google Analytics and Google Apps/G Suite, are all available for free users. Bitly also offers paid plans with additional features and advanced analytics, but the basic functionality for Google's new features is free.

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