Create Your Own Bitly - The Ultimate Guide to Customizing Short Links

Published on August 10, 2023

In today's digital age, customization and integration are key factors in establishing a strong online presence. One of the most effective ways to achieve this is through link tracking and branding. Bitly, a popular link shortening platform, offers a solution that allows you to create your own custom bitly URLs for better branding and tracking.

By shortening your links with Bitly, you not only create a concise and professional link, but you also gain access to valuable analytics. With these analytics, you can track click-through rates, identify the sources of traffic, and gain insights into user behavior. This information is crucial for making data-driven decisions and optimizing your marketing strategies.

But why stop there? With custom bitly URLs, you can take your branding to the next level. Instead of using generic bitly links, you can incorporate your brand name or a relevant keyword into the shortened URL. This not only enhances your brand recognition but also improves the chances of users clicking on the link. A branded link shows credibility and creates a sense of trust among your audience.

Bitly provides an intuitive interface that allows you to easily create and manage your custom URLs. Whether you want to share your content on social media, in emails, or on your website, you can shorten and customize your links in just a few clicks. Best of all, these custom bitly URLs seamlessly integrate with your existing marketing tools, making it easier than ever to track and measure the success of your campaigns.

Create custom bitly URLs

Tracking the performance of your marketing campaigns is crucial for branding and optimization. By using bitly, you can not only shorten long URLs, but also create custom links that reflect your brand and provide valuable analytics.

With bitly's customization options, you can create URLs that include your brand name, campaign name, or any other relevant keywords. This allows you to strengthen your brand presence and make your links more memorable.

Furthermore, bitly's analytics provide insights into how your links are performing. You can track metrics such as click-through rates, geographic location of clicks, and referral sources. This data helps you understand which marketing channels are driving the most engagement and optimize your campaigns accordingly.

To create a custom bitly URL, simply sign up for a bitly account and follow these steps:

  1. Copy the long URL that you want to shorten.
  2. Visit the bitly website and paste the URL into the provided field.
  3. Click the "Shorten" button to generate a shortened bitly link.
  4. From the "Customize Link" section, you can edit the end of the URL to make it more personalized.
  5. Click the "Save" button to create your custom bitly URL.

Once you have created your custom bitly URL, you can easily share it across various marketing channels such as social media, email campaigns, and website banners. This not only ensures consistent branding, but also helps to increase click-through rates and drive more traffic to your desired destination.

In conclusion, creating custom bitly URLs provides both branding opportunities and valuable tracking insights. By leveraging bitly's customization and analytics features, you can optimize your marketing efforts and better understand your audience's behavior.

Improve branding and tracking

Creating custom URLs allows you to improve branding and tracking for your links. With a custom URL, you can customize the link to include your brand name or a specific keyword that relates to the content, making the link more memorable and recognizable to your audience.

One of the key benefits of using a custom URL is the ability to track link analytics. By shortening your URL with a service like Bitly, you gain access to detailed insights and analytics about the performance of your links. You can see how many clicks your link receives, where those clicks are coming from, and even track conversions and engagement.

Customization is another advantage of using a custom URL. Bitly provides various customization options, allowing you to personalize your links to match your brand's style and voice. You can choose a custom domain for your links, create vanity URLs, and even add UTM parameters for better campaign tracking.

By leveraging these tracking and customization features, you can optimize your link strategy and improve your overall branding. You can track the success of your marketing campaigns, identify which channels are driving the most traffic, and measure the impact of your links in real-time.

Moreover, integrating Bitly with your existing tools and platforms is seamless. Bitly offers integrations with popular social media platforms, email marketing tools, and content management systems. This integration allows you to easily share custom links across multiple channels and track their performance from one centralized dashboard.

Overall, embracing custom URLs with Bitly can greatly benefit your branding and tracking efforts. By creating personalized and trackable links, you improve brand recognition, gain valuable insights, and enhance the performance of your digital marketing campaigns.

Why use customized bitly URLs?

Bitly is a popular URL shortening service that allows you to shorten long URLs into shorter, more manageable links. However, simply shortening URLs is not the only benefit it offers. By using customized bitly URLs, you can enhance your branding, improve tracking, and integrate with analytics tools.

One of the main advantages of customized bitly URLs is the ability to strengthen your branding. Instead of using generic bit.ly links, you can create links that include your brand or keywords related to your content. This not only helps in increasing brand recognition but also makes your links more memorable and professional.

In addition to branding, customized bitly URLs provide extensive tracking capabilities. With bitly, you can monitor the performance of your links in real-time. You can track the number of clicks, the location of the clicks, and the sources of traffic. This data can be invaluable for understanding your audience and optimizing your marketing campaigns.

Customized bitly URLs can also be easily integrated with various analytics tools. By adding bitly links to your campaigns, you can gather data and insights alongside other metrics, providing a comprehensive view of your marketing efforts. This integration allows for more informed decision-making and the ability to measure the effectiveness of specific channels or campaigns.

Furthermore, customization options are available for bitly URLs, including the ability to create vanity URLs. Vanity URLs are customized links that are tailored to your specific needs. For example, you can create a short and memorable URL for a promotional campaign or an event. These customized URLs not only enhance your branding but also make it easier for users to navigate to your content.

Lastly, using customized bitly URLs enables better tracking and attribution. By appending UTM parameters to your links, you can track the success of individual campaigns, social media posts, or email newsletters. This level of tracking granularity helps you determine which efforts are driving the most traffic and conversions, allowing you to allocate resources effectively.

Benefits of customized bitly URLs:
- Enhanced branding and professionalism
- Extensive analytics and tracking capabilities
- Integration with other analytics tools
- Customization options, including vanity URLs
- Better tracking and attribution with UTM parameters

Benefits of custom bitly URLs

Custom bitly URLs offer several benefits for businesses and individuals who want to enhance their online presence and improve tracking capabilities. Here are some key advantages:

1. Enhanced tracking and analytics

By using custom bitly URLs, you can track the number of clicks and engagement on your links in real-time. This allows you to gain insights into your audience's behavior and preferences, which can inform your marketing strategies and content optimization efforts.

2. Improved branding and credibility

With custom bitly URLs, you can create branded links that reflect your business or personal brand. By incorporating your brand name or relevant keywords in the URL, you can reinforce your brand image and increase recognition. This can contribute to building trust and credibility with your audience.

Additionally, custom bitly URLs are often perceived as more professional and reliable compared to generic short URLs. They can make your links appear more trustworthy, leading to higher click-through rates and improved conversion rates.

3. URL customization and flexibility

Custom bitly URLs provide complete control over the appearance and structure of your links. You can customize the domain, add relevant keywords, and even create vanity URLs that are easy to remember and share. This level of customization allows you to align your links with your overall marketing strategy and messaging.

Furthermore, custom bitly URLs offer flexibility in terms of integration with other marketing tools and platforms. You can seamlessly incorporate these URLs into your social media posts, email campaigns, and other digital marketing initiatives, ensuring consistent branding and tracking across different channels.

In conclusion, custom bitly URLs offer a range of benefits, including enhanced tracking capabilities, improved branding and credibility, and URL customization and flexibility. By leveraging these advantages, businesses and individuals can optimize their online presence and drive better results.

Customization options for bitly URLs

Bitly provides various customization options for your URLs, allowing you to track and analyze your shortened links easily. These customization features offer enhanced branding and integration abilities to meet your specific needs.

1. Tracking: Bitly offers robust tracking capabilities that allow you to monitor the performance of your shortened URLs. You can track the number of clicks, referrers, and geographic information to gain insights into the effectiveness of your links.

2. URL Shorten: With bitly, you can shorten long and complex URLs into concise and memorable links. This makes it easier to share and promote your content across different platforms, including social media, emails, and advertisements.

3. Analytics: One of the key features of bitly is its built-in analytics, which provide detailed information on link clicks, engagement, and conversion rates. This data helps you make data-driven decisions and optimize your marketing strategies for better results.

4. Customization: Bitly allows you to customize the domain name of your links, creating branded and recognizable URLs. You can use your company's domain or set up a custom domain to align your links with your brand identity and improve trust.

5. Integration: Bitly seamlessly integrates with various third-party applications and tools, allowing you to integrate link management and tracking capabilities into your existing workflows. This integration ensures a smooth user experience and easy integration with your preferred marketing tools.

By leveraging these customization options, you can create branded, trackable, and easily shareable links that drive more engagement and conversions. Whether you are managing a social media campaign or running an email marketing campaign, bitly's customization features offer enhanced control and visibility over your links.

How to create custom bitly URLs

Bitly is a popular link shortening service that allows you to create shortened URLs for better tracking and branding. While bitly automatically generates a shortened link for you, you can also create your own custom bitly URLs to further customize and integrate them into your marketing strategy.

To create a custom bitly URL, follow these steps:

Step Description
1 Visit the bitly website (www.bitly.com) and sign up for an account if you don't already have one.
2 Once you're signed in, navigate to the "Links" section of your account.
3 Click on the "Customize" button next to the link you want to customize.
4 In the customization settings, enter your desired custom URL in the "Customize your link" field. Make sure it's unique and represents your branding or message.
5 Click on the "Save" button to save your custom bitly URL.
6 Once saved, you can use your custom bitly URL in your marketing campaigns and track its performance using the analytics provided by bitly.

Creating custom bitly URLs allows you to have more control over your links and enhance your brand's visibility. It also makes it easier for your audience to remember and recognize your links, increasing the likelihood of them clicking on it and engaging with your content.

Step 1: Sign up for a bitly account

To create custom, shortened URLs with better branding and tracking capabilities, the first step is to sign up for a bitly account. Bitly is a popular link management platform that allows you to shorten and customize URLs while offering various tracking and integration features.

Why sign up for a bitly account?

By signing up for a bitly account, you gain access to a range of benefits that enhance your URL shortening and tracking experience:

  • Shorten URLs: With bitly, you can easily create short, concise URLs that are more memorable and user-friendly.
  • Branding customization: Bitly allows you to customize the shortened links with your own branded domain, making the URLs more recognizable and trustworthy for your audience.
  • Link tracking: Bitly provides detailed analytics on your shortened links, allowing you to track click-through rates, engagement, and other metrics to measure the effectiveness of your campaigns.
  • Integration with other tools: Bitly seamlessly integrates with other marketing platforms and tools, such as social media schedulers and analytics tools, making it easier to manage and monitor your URLs across different channels.

How to sign up for a bitly account

Signing up for a bitly account is an easy process:

1. Go to the bitly website at https://bitly.com/.
2. Click on the "Sign Up" button located at the top right corner of the page.
3. Choose your preferred sign-up method, which can be either through your Google account, your Apple ID, or by entering your email and creating a password.
4. Follow the on-screen instructions to complete the signup process.
5. Once you've signed up, you can start using all the features and benefits of bitly to create and customize your own branded, trackable URLs.

With your bitly account set up, you're now ready to move on to the next steps to create custom bitly URLs for better branding and tracking.

Step 2: Choose a domain for your custom URLs

Now that you understand the importance of customizing your URLs for better branding and tracking, it's time to choose a domain to use for your custom links. This domain will be the foundation of your branded links and will help create a cohesive online presence.

When selecting a domain, consider the following factors:

1. Branding:

Choose a domain that aligns with your brand and reflects its values and identity. This will help reinforce brand recognition and establish trust with your audience.

2. Tracking and Analytics:

Ensure that the domain you choose is compatible with your preferred analytics and tracking tools. This will enable you to gather valuable data and insights on your custom links' performance and effectiveness.

Integrating your domain with analytics tools such as Google Analytics or Bitly's own analytics platform will provide you with essential data, including click-through rates, geolocation, and traffic sources. This information can help you measure the success of your campaigns and make data-driven decisions to optimize your marketing efforts.

3. Customization:

Look for a domain registrar that allows you to easily set up custom domain settings. This will enable you to create and manage custom subdomains for specific campaigns or audience segments.

By utilizing subdomains, you can further customize your URLs and create a more targeted and personalized experience for your audience. For example, you could set up subdomains like promos.yourdomain.com or blog.yourdomain.com for specific marketing initiatives.

Selecting the right domain for your custom URLs is a crucial step in building a strong online presence and enhancing your branding efforts. Take the time to research and consider your options to ensure that the domain you choose aligns with your brand and supports your marketing goals.

Step 3: Set up custom domain on bitly

To enhance your branding and tracking capabilities, you can set up a custom domain on bitly. This allows you to customize the links you create and increases your brand recognition while still benefiting from bitly's powerful tracking and analytics features.

Setting up a custom domain on bitly involves integrating your existing domain with bitly's system. By doing so, you will be able to shorten your URLs using your own domain name, giving your links a more professional and consistent appearance.

Customizing your links in this way not only improves your brand's image, but also increases click-through rates and engagement. By using a recognizable and trustworthy custom domain, you can instill confidence in your audience and encourage them to click on your links.

Furthermore, with bitly's robust tracking capabilities, you can gather valuable insights regarding the performance of your links. You can easily track key metrics such as click-through rates, geographic location of clicks, and even which devices are being used to access your links. This information can help you in refining your marketing strategies and optimizing your campaigns.

Overall, the customization and tracking features offered by setting up a custom domain on bitly are essential for any brand looking to strengthen their online presence. Take advantage of this powerful tool to improve your branding, tracking, and overall link management.

Step 4: Create custom bitly URLs

Once you have set up your bitly account and integrated it with your website, you can begin creating custom bitly URLs for your links. This step allows you to further enhance your branding and tracking capabilities.

Analytics and Tracking

Custom bitly URLs provide you with insightful analytics and tracking data, enabling you to monitor the performance of your links. You can gain valuable insights into the number of clicks, geographic location of the clicks, and the devices used to access your links.

Customization and Branding

With custom bitly URLs, you can incorporate your brand name, product name, or any other relevant keywords into your shortened links. This helps to reinforce your brand identity and increases recognition among your audience.

By using custom bitly URLs, you create a consistent and cohesive brand experience across all your marketing channels.

The customization options go beyond just changing the link name. You can also customize the back-half of your custom bitly URLs, giving you the opportunity to further personalize your links and make them more memorable.

Additionally, bitly allows you to customize the preview of your shared links on social media platforms. By choosing the imagery, title, and description, you can optimize the appearance of your links and increase click-through rates.

Shortening Links for Various Integration Purposes

In addition to branding and tracking benefits, custom bitly URLs are particularly helpful when it comes to link distribution across different platforms. Regardless of whether you are sharing links in an email, on social media platforms, or within an SMS campaign, shortened links created with bitly will fit within any character limitations, ensuring that your message gets through to your audience effectively.

By following these steps to create custom bitly URLs, you can enhance your branding, increase link recognition, and benefit from comprehensive analytics and tracking capabilities. Bitly provides a powerful toolset for any marketer looking to optimize their online presence.

Best practices for customizing bitly URLs

Customizing bitly URLs can significantly enhance your branding efforts and provide valuable tracking and analytics data. Follow these best practices to make the most out of your customized bitly links.

1. Integration

Integrate your custom bitly URLs seamlessly into your website, social media posts, emails, and other marketing materials. Consistency in using your branded short links across various platforms and channels will help establish your brand identity and increase recognition.

2. Shorten URLs

Take advantage of bitly's URL shortening feature to create concise and memorable links. Long and complex URLs can be overwhelming for users and may deter them from clicking on your links. By shortening your URLs, you can make them more visually appealing and easier to share.

3. Link tracking

Bitly offers powerful analytics capabilities that allow you to track the performance of your custom links. Monitor metrics such as click-through rates, geographic location of your audience, and referral sources. This data can help you make informed decisions and optimize your marketing strategy to drive more traffic and engagement.

4. Branding

Add your brand name or relevant keywords to your custom bitly URLs to enhance your branding efforts. A customized link that includes your brand name or a related keyword can establish trust and credibility with your audience. It can also make your links more recognizable and memorable.

5. Maintain consistency

Consistency is key to building a strong brand presence. Use the same naming conventions and practices across all your custom bitly URLs to maintain a cohesive and professional image. This consistency will not only enhance your branding efforts but also make it easier for your audience to identify and remember your links.

6. Test and optimize

Experiment with different variations of your custom bitly URLs to see what resonates best with your audience. Test different keywords, formats, and structures to determine which combinations generate the highest engagement and click-through rates. Use this data to optimize your links and drive better results.

  • Integrate your custom bitly URLs into your marketing campaigns
  • Shorten your URLs to make them more visually appealing
  • Track the performance of your links with bitly's analytics
  • Add your brand name or relevant keywords to enhance branding
  • Maintain consistency in naming conventions across all links
  • Test different variations to optimize your links for better results

Track and analyze custom bitly URLs

When you use bitly to shorten your URLs, you gain the ability to track and analyze the performance of your links with ease. Bitly provides a comprehensive set of analytics tools that allow you to gather valuable data on how your custom URLs are performing.

With bitly's tracking capabilities, you can monitor the number of clicks each link receives, as well as the geographic location of your audience. By understanding where your visitors are coming from, you can make informed decisions to improve your marketing strategies and target specific regions or demographics.

The customization options offered by bitly further enhance your ability to track and analyze your custom URLs. By creating your own branded short links, you can promote your brand while also gaining insight into the success of your marketing campaigns. Bitly's analytics dashboard provides detailed information on the metrics that matter most to you, such as click-through rates, engagement, and conversions.

Furthermore, by integrating your bitly links with other analytics tools, such as Google Analytics, you can access even more in-depth data. This integration allows you to compare your bitly link performance with other marketing efforts and track the overall effectiveness of your campaigns.

Overall, bitly's analytics and tracking features empower you to make data-driven decisions to optimize your marketing efforts. By leveraging the power of custom bitly URLs, you can improve your branding, increase the effectiveness of your campaigns, and ultimately drive more traffic to your website or desired destination.

Advanced features for custom bitly URLs

When it comes to branding and customization, bitly offers a range of advanced features for creating your own custom URLs. These features not only allow you to create shortened links, but also offer tracking and analytics capabilities for better insight into your link performance.

One of the key features of custom bitly URLs is the ability to integrate them seamlessly with your existing branding. You can easily customize the domain of your shortened links, making them more consistent with your company's brand. This means that instead of using "bit.ly" in your URLs, you can use your own domain name, reinforcing your brand identity.

In addition to branding customization, custom bitly URLs also offer advanced tracking capabilities. With these features, you can easily track the performance of your links, including the number of clicks, geographic location of your audience, and even the devices they are using. This information can be invaluable for optimizing your marketing campaigns and understanding your audience better.

Furthermore, custom bitly URLs provide integration with various analytics tools. This means that you can easily integrate your shortened links with popular analytics platforms like Google Analytics, allowing you to track and analyze link performance alongside your other website metrics. This integration enables you to gain a comprehensive view of how your links contribute to your overall marketing efforts.

With the ability to shorten links, track performance, and integrate with analytics tools, custom bitly URLs offer advanced features for branding, customization, tracking, and analytics. These features can help you create a more cohesive and data-driven marketing strategy, resulting in better outcomes for your business.

Use custom bitly URLs in social media

Social media platforms provide a great avenue for businesses and individuals to connect with their audience. By customizing your bitly URLs, you can enhance your branding and tracking capabilities.

Bitly is a URL shortening service that allows you to create shortened URLs for your website links. Through customization, you can personalize your bitly URLs and make them more memorable and aligned with your brand. This can help establish brand consistency and recognition across different platforms.

Additionally, custom bitly URLs offer tracking and analytics features. By using a shortened URL with built-in tracking capabilities, you can gather valuable data on the performance of your links. This data includes the number of clicks, the geographic location of the clicks, and other useful metrics. Such insights can help you optimize your social media strategy and better understand your audience.

Shortened URLs are also advantageous in terms of aesthetics. More often than not, URLs can be long and unwieldy, which can make them less visually appealing. By using bitly URLs, you can create concise and clean links that don't clutter your social media posts.

Overall, custom bitly URLs offer numerous benefits for social media marketers and individuals looking to enhance their online presence. By taking advantage of customization, URL shortening, and analytics, you can improve your branding efforts and gain valuable insights into your audience's behavior.

Integrate custom bitly URLs in emails

When it comes to tracking the performance of your emails, using custom bitly URLs can provide valuable insights. Not only do they allow you to shorten and customize your links, but they also facilitate seamless integration with your email campaigns.

By incorporating custom bitly URLs in your emails, you can enhance your branding efforts by incorporating your own domain name into the shortened link. This not only improves the aesthetic appeal of your emails, but it also increases brand recognition and credibility among your recipients.

Integration is key when it comes to maximizing the effectiveness of your email campaigns. With custom bitly URLs, you can easily track the click-through rates and engagement of your email recipients. By analyzing this data, you can gain a better understanding of which links are performing well and make data-driven decisions to optimize your email content.

To get started with integrating custom bitly URLs, you can create a custom domain for your links. This involves setting up a CNAME record to point your chosen domain to Bitly's servers. Once this is set up, you can easily shorten and customize your URLs using your own domain.

Benefits of integrating custom bitly URLs in emails:

  • Improved branding and recognition
  • Enhanced tracking and analytics
  • Increased click-through rates
  • Optimized email campaigns

In conclusion, integrating custom bitly URLs in your emails can provide numerous benefits, from branding and customization to tracking and analytics. By utilizing this feature, you can take your email campaigns to the next level and achieve better results.

Start integrating custom bitly URLs in your emails today and see the positive impact it can have on your email marketing efforts!

Examples of successful custom bitly URLs

Custom bitly URLs can greatly enhance branding, tracking, and analytics capabilities for businesses and individuals. By incorporating customization and integration, these URLs provide a powerful tool for optimizing marketing campaigns and measuring their effectiveness.

1. Social Media Campaign

A company running a social media campaign can benefit from using a custom bitly URL to track the performance of their posts and ads. For example, a company selling shoes might use the URL "shoecompany.sm" to brand their links and easily track clicks and conversions originating from different social media platforms such as Facebook, Instagram, or Twitter.

2. Email Marketing

Email marketing is a powerful channel for businesses to engage with their customers. By customizing their bitly URL, companies can easily identify which links are generating the most clicks and conversions within their email campaigns. For instance, a company selling clothing may use the URL "clothingcompany.em" to enhance their brand recognition and improve tracking and analytics for their email marketing efforts.

URL Branded Link Campaign
shoecompany.sm bit.ly/shoesocial Social Media Campaign
clothingcompany.em bit.ly/clothingemail Email Marketing

In conclusion, custom bitly URLs offer a range of benefits such as improved branding, enhanced tracking and analytics capabilities, and seamless integration with various marketing channels. By utilizing these URLs effectively, businesses and individuals can optimize their marketing efforts and gain valuable insights into the performance of their campaigns.

Frequently asked questions:

How can I create custom bitly URLs?

To create custom bitly URLs, you can use the bitly Custom Link feature. This feature allows you to create a short URL that includes your own branded domain. You can set this up by registering a domain, configuring it with bitly, and then creating your custom links.

Why should I create custom bitly URLs?

Creating custom bitly URLs can help with better branding and tracking. By including your own domain in the shortened link, you can reinforce your brand and make the link more recognizable to your audience. Additionally, by using bitly's tracking features, you can gather valuable data about link clicks and engagement.

What are the benefits of custom bitly URLs?

There are several benefits to using custom bitly URLs. First, they help with branding by including your own domain in the link. This can increase trust and recognition from your audience. Second, custom URLs are easier to remember and share, as they can be meaningful and relevant to your content. Finally, bitly's tracking features provide valuable insights into link performance and audience engagement.

Can I use my existing domain for custom bitly URLs?

Yes, you can use your existing domain for custom bitly URLs. This can be done by configuring your domain with bitly and then creating custom links using your domain. This way, you can maintain brand consistency and ensure that your custom URLs reflect your existing online presence.

Is there a limit to the number of custom bitly URLs I can create?

There is no specific limit to the number of custom bitly URLs you can create. However, it's important to note that bitly does have usage limits based on your account type. Free accounts have a limit of 1,000 branded links per month, while paid accounts have higher limits depending on the subscription level. If you need to create a large number of custom bitly URLs, it's recommended to check the specific limits of your account.

What is a bitly URL?

A bitly URL is a shortened version of a long URL that is created using the Bitly platform. It is commonly used in social media posts and other digital content to make long URLs more manageable and user-friendly.

How can I create a custom bitly URL?

To create a custom bitly URL, you need to sign up for a Bitly account and link your account to a custom domain. Once that is done, you can create a custom branded URL by simply entering the long URL you want to shorten and selecting your custom domain from the drop-down menu.

Why should I create custom bitly URLs?

Creating custom bitly URLs can be beneficial for branding purposes. By using your own custom domain, you can reinforce your brand name and make your URLs more recognizable and memorable to your audience. Additionally, custom bitly URLs can provide better tracking and analytics options, allowing you to gather more insights about the performance of your links.

Are there any limitations to creating custom bitly URLs?

Yes, there are some limitations to creating custom bitly URLs. Firstly, you need to have your own custom domain and link it to your Bitly account. Secondly, the custom domain must meet Bitly's guidelines and requirements. Lastly, there may be restrictions on the number of custom URLs you can create based on your Bitly account type.

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